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Xero introduces AI superagent to automate routine tasks and workflows, like bank reconciliations, data entry, and getting paid; offers proactive suggestions and a unified view of a business’ data

September 9, 2025 //  by Finnovate

Xero, a global small business platform, has announced the next evolution of its AI financial superagent, JAX. JAX automates routine tasks and workflows, providing actionable insights and empowering customers to focus on growth and relationships. The platform is built on Xero’s agentic platform and will collaborate with OpenAI on its deep web research feature to bring financial information from the web into Xero. The new features will help meet growing demand for AI innovation among the platform’s user base, with 73% of customers using AI since March.   Orchestrating multiple agents on Xero’s platform, Xero’s AI Superagent JAX is designed to deliver A reimagined experience to replace scattered tools: Through one intelligent interface, JAX will unify the xero experience and learn a business’s rhythms, automatically adapting to how that business operates. Automated actions and workflows — ‘Just Done with your control’: JAX will automate routine tasks and workflows, like bank reconciliations, data entry, and getting paid–which saves customers valuable time and helps them stay compliant. Access to actionable insights: Combining deep insights from across Xero customers’ businesses and connected apps, as well as collaborating with OpenAI on web research, JAX will move information beyond static reports. JAX will provide timely, proactive suggestions and a unified view of a business’ data, helping customers explore their financial data and dig deeper with Xero’s advanced financial insights. All of this will empower customers to make smarter, more informed decisions. A trusted partner built for you, with you: JAX offers a trusted partnership built on security, privacy and Xero’s decades of accounting expertise, which is essential to delivering reliable and contextual insights. Xero’s proprietary JAX Assure control system further supports increased accuracy and fewer “hallucinations” compared to conventional AI tools that rely solely on large language models. By proactively spotting potential issues and helping to keep financial data more clean and accurate, JAX acts as an always-on dedicated team.

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Category: Mobile & Social Commerce, Innovation Topics

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