Walmart is offering faster delivery times for marketplace orders in its continuing eCommerce battle with Amazon. WFS, its fulfillment service, which provides storage and shipping services for its third-party marketplace vendors, will now begin offering next-day delivery in a number of major U.S. cities, New York, Los Angeles, Chicago, Houston and Atlanta among them. Walmart’s aim is “to deliver the speed that customers expect,” Manish Joneja, senior vice president of Walmart US marketplace and fulfillment services, said. The service will cover some of the website’s most popular items, with Walmart planning to continue expanding next-day deliveries to additional areas, he added. The new shipping offering is part of a broad range of offerings announced by Walmart’s “Let’s Grow! Walmart Marketplace Seller Summit” designed to promote seller growth. For example, the company is debuting seller incentives to help merchants compete during the peak shopping season and land more business. These incentives include a 0% referral fee on all qualifying toys, a 50% referral fee reduction on qualifying pet supplies, and referral fee reductions of up to 100% qualifying top-selling items across categories. Walmart also announced two new artificial intelligence-powered tools: a listing tool designed to reduce time to market and increase conversion rates, and a Smart Assistant that offers sellers real-time assistance around the clock. Other new offerings announced at the event include a Seller Advisors Program that enables sellers to provide feedback to Walmart leaders, a tool that automates delivery promises for sellers who self-fulfill, and a brand portal meant to ensure product authenticity. In its new Cypress, Texas, location, Walmart added a Marketplace aisle that allows customers to see select items on display and order them through the Walmart app.