Transcend announced the expanded availability of its ‘Do Not Train’ and ‘Deep Deletion’ capabilities — proven solutions already in use by some of the world’s most advanced AI companies — to meet growing demand from B2B AI vendors needing to win enterprise trust, accelerate sales, and comply with evolving regulations. ‘Do Not Train’ gives AI developers and deployers the ability to offer record-level guarantees that customer data will not be used for AI training or model development, fulfilling both contractual obligations and user preferences. Transcend Deep Deletion complements this by enabling companies to locate and permanently remove customer data from data systems with verifiable proof of deletion. Together, these controls give AI companies full lifecycle governance: preventing non-compliant data from entering model pipelines and purging data if contractual or regulatory obligations arise. With regulations such as the GDPR, EU AI Act, and a growing wave of state privacy and AI laws governing training data use, retention, and deletion, vendors are expected to provide not only opt-out mechanisms but also audit-ready proof of deletion. Unlike manual solutions, Transcend enforces these controls in real time at the data system level, ensuring both promises and data systems stay continuously in sync. Transcend’s infrastructure has already processed hundreds of millions of consumer choices for leading companies delivering enterprise-grade AI solutions.