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Threads now has more than 400 million monthly active users, nearing X’s daily app users on mobile devices

August 14, 2025 //  by Finnovate

Meta’s Threads has topped 400 million monthly active users (MAUs), Instagram head Adam Mosseri announced. The new milestone means that Threads was able to add 50 million monthly users in the past quarter. X, meanwhile, has north of 600 million monthly active users, according to previous statements made by its former CEO, Linda Yaccarino. Recent data from market intelligence provider Similarweb showed that Threads is nearing X’s daily app users on mobile devices. In June 2025, Threads’ mobile app for iOS and Android saw 115.1 million daily active users, marking a 127.8% increase compared to the previous year. On the other hand, X reached 132 million daily active users, reflecting a 15.2% year-over-year decline. However, Similarweb found that X’s worldwide daily web visits are well ahead of Threads, as the Elon Musk-owned social network saw 145.8 million average daily web visits worldwide in June, while Threads had just 6.9 million.

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Category: Channels, Innovation Topics

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