ImagineAR Inc., a provider of AR solutions that enable sports teams, businesses and enterprises to create their own AR mobile campaigns, has launched its new ImagineAR SDK 1.4 and ImagineAR Cloud 1.3. The two new major product platforms include significant enhancements and improvements to help deliver optimal fan and consumer experiential engagements. The ImagineAR SDK Version 1.4 can integrate natively with both iOS and Android mobile apps, and this release introduces a new AR scavenger hunt feature that includes functionality such as player progress bars during hunts, improved player reward functions, and new unique clue cards for each client scavenger hunt game. ImagineAR stated that with the new SDK features, sports teams and businesses will be able to create their own scavenger hunts for global audiences, with prizes and rewards unique to each geographic region. The ImagineAR Cloud version 1.3 now has enhanced self-publishing content management system functions and real-time analytics.