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Regions Bank’s improvements to its digital funnel drove 10% year-to-date growth in digital channel checking; in the wealth management segment in 2Q the bank earned a record nominal interest rate (NIR) during the quarter and grew its total number of wealth management relationships by 8.3%

July 22, 2025 //  by Finnovate

Regions Financial Corp.’s investments in technology and talent drove 10% year-over-year growth in revenue in the second quarter, bringing the regional bank’s total revenue for the quarter to $1.9 billion. “We are very proud of our second-quarter performance as we continue to reap the benefits of the investments we’ve made across our businesses and the successful execution of our strategic plans,” Regions Financial Corp. Chairman, President and CEO John Turner said. Regions Financial Corp., whose Regions Bank subsidiary serves customers across the South, Midwest and Texas, has seen the benefits of these investments across its businesses. In its corporate business, the bank is using natural language processing and other technologies to screen public filings and evaluate product opportunities for large corporate clients. In its consumer business, Regions Financial reskilled and reallocated bankers to focus on opportunities with small businesses and key customer segments, conducted financial education workshops, and centralized processes to save over 200,000 hours and allow bankers to focus on serving customers. In addition, the bank’s improvements to its digital funnel drove 10% year-to-date growth in digital channel checking. Over the past two years, the bank saw its number of mobile banking active users rise 6%, the number of mobile banking logins gain 14% and the share of customer transactions conducted through digital channels increase from 74% to 78%. In its wealth management business, Regions Financial completed a new cloud-based portal to improve infrastructure for its current and future applications serving this segment, enhanced its advisors’ customer relationship management (CRM) systems and fully launched a social media program on LinkedIn. In the wealth management segment, the bank earned a record nominal interest rate (NIR) during the quarter and grew its total number of wealth management relationships by 8.3% compared to last year. Across the bank’s operations, the efficiencies delivered by technology and normal attrition among the workforce will help to pay for continuing investments in technology, Regions Financial Chief Financial Officer David Turner said. “We just have to continue to look for ways to become more efficient,” Turner said. “We and the industry have to do a better job of leveraging all the new technologies that are coming at us pretty rapidly and let our attrition, which is about 6% to 7% of our workforce every year, help pay for some of this technology.” Looking ahead, Regions Financial will continue to modernize its core technology platforms, Turner said.

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