OpenAI released a new Sora app that lets people create and share AI-generated video clips featuring themselves and their friends. The move is OpenAI’s biggest foray yet to turn its AI tools into a social experience and follows similar moves by Meta. The Sora app on iOS requires an invitation. An Android version will follow eventually. The social app is powered by Sora 2, a new version of OpenAI’s video mode. Sora 2 adds support for synchronized audio and video, including dialogue. OpenAI says Sora 2 is significantly better at simulating real-world physics, among other improvements. “The original Sora model from February 2024 was in many ways the GPT-1 moment for video,” OpenAI said. “With Sora 2, we are jumping straight to what we think may be the GPT-3.5 moment for video.” The Sora app creates shareable 10-second video clips based on prompts or photos. Sora users can include themselves in the video using a “cameo” feature that requires people to follow a series of instructions to authenticate themselves (an approach designed to avoid impersonation). They can also choose to allow their likeness to be used by friends in their videos. When someone’s own “cameo” is used, they are notified and have the ability to approve the usage or delete the video. Videos can be shared publicly or just with friends via a group message. Others can choose to “remix” creations by adding tweaks to the prompt or their own cameo to the video. The move reflects a broader push to make AI a more social experience.