Foot Locker’s digital penetration in the quarter increased 60 basis points year-over-year to 17.6% of sales

December 5, 2024 // by Finnovate

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TikTok adds new ways for creators to personalize their fundraisers-creators can now add custom titles, descriptions, background images, and goal amountsTikTok is partnering with Goodstack, a fintech company that manages charitable donations, to enable creators to support organizations from its validated database of nonprofit partners, including the American Red Cross and Save the Children. TikTok is also introducing the ability for creators to personalize their fundraisers. Creators can now add custom titles, descriptions, background images, and goal amounts to their fundraising pages. They also have a dedicated space to share why they are passionate about the cause through a personal message or story. Every fundraiser has dedicated stickers that creators can share in their videos, posts, and LIVEs. The stickers aggregate total donations from all of the distributed stickers. The new updated donation experience allows creators to launch personalized fundraisers and promote them better. In the past, you could only share a standard donation link via a sticker. Now, you can choose to do something personal, like start a fundraiser to raise $500 for the American Heart Association in honor of a friend. »