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Dots.eco platform enables earning real-world environmental rewards by letting games and apps integrate an API that exposes to over 250 vetted global projects

June 9, 2025 //  by Finnovate

Dots.eco, a platform for real-world environmental rewards, has emerged as a for-profit company that can help game companies grow their audiences through a common interest in saving the environment. Through the real world rewards program, players can plant trees, protect wildlife, clean oceans, and more, just by reaching milestones, purchasing game items, making website purchases, or completing game missions. The game becomes the conduit for doing good, said Nadav Grosz, CEO of Dots.eco. Dots.eco is a partner in The Playing for the Planet Alliance, an initiative facilitated by the United Nations Environment Programme (UNEP).  The Dots.eco platform exposes an API to over 250 vetted global environmental projects that are constantly monitored, including by satellite imagery analysis, images from the grounds, and reports, analysed by inhouse AI technology. Dots.eco can integrate naturally with many game themes, as it supports a wide range of animal species, habitats and subjects that are present in almost every game. Games integrate the API, or the Dots.eco Unity SDK, and incentivise in-game milestones, or In-App-Purchases. For example, you will save a sea-turtle, or buy 10ft2 of land for wildlife, protect your game hero animal, for downloading the game, reaching a certain level, buying a skin or removing ads. By integrating into games and other apps, the company is building the world’s largest community of impact makers and collectors and are dedicated to converting daily actions into transformative impact for a sustainable future. Players will be able to contribute to real-world restoration projects by progressing through storylines, completing missions, or making purchases, all seamlessly integrated into each game’s theme and mechanics. Past campaigns using Dots.eco’s platform have boosted revenues by over 10%, increased first-time payers by 20%, and increased session time by 25%, all while earning the highest sentiment scores some studios have seen.

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Category: Innovation Topics, Green Banking

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