Fellaz, a decentralized protocol suite for entertainment, and Dnable, a content production house and design studio, have partnered to create the next generation of digital-native intellectual property. Fellaz will provide the blockchain infrastructure for Dnable’s two flagship projects: a virtual K-pop boy group and an enhancement of its social application, Peeksup. The partnership aims to empower fans to become active participants, co-creators, and financial stakeholders in the IP they love. The project will be developed at Dnable’s state-of-the-art studio in Seoul, fostering deep integration and synergy between its assets to pioneer new markets. The centerpiece of the collaboration is a virtual boy group whose entire fan economy will be built on the Fellaz protocol suite, creating a comprehensive case study for the future of interactive media: Community Governance via Fellaz Creator Protocol: The group’s creative and strategic direction will be guided by its fans through a DAO (Decentralized Autonomous Organization). Fans holding the group’s unique tokens will have the power to vote on key decisions, such as song choices, character outfits, and narrative arcs in the group’s story, fulfilling the promise of a truly community-owned franchise. Verifiable Fandom via Fellaz ID Protocol: Every meaningful fan interaction, from watching livestreams to voting in polls to creating fan art, will be recorded on their personal Fellaz ID. Early adopters will be granted a permanent “Original Supporter” Soulbound Token (SBT), giving them recognized status and tiered access within the community for life. Shared Ownership via Fellaz RWA Protocol: In a revolutionary move, Dnable will tokenize a portion of the virtual group’s intellectual property, allowing fans to purchase fractional shares. This transforms fans into true co-owners who can share in the financial success of the group, earning revenue from sources like music streaming royalties and virtual concert ticket sales.