CaixaBank has launched a Gen AI-based agent to help users of it mobile banking application learn details about products, compare the different available options, and choose which one best suits their needs. The new functionality, initially developed for card-related transactions, has already been rolled out to 200,000 customers. Caixabank in February laid out a two-year, €5 billion technology roadmap with the aim of putting generative AI at the centre of the bank’s operations. To this end, the bank has assembled a multi-disciplinary task force of more than 100 people to exclusively work on and deploy Gen AI in specific areas of internal and customer-related services.