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BlackRock’s Aladdin integrates Passthrough’s digital onboarding—featuring standardized investor questionnaires, automated data collection, and embedded compliance checks—to streamline private market workflows and enhance investor experience on eFront

May 23, 2025 //  by Finnovate

Passthrough and Aladdin, BlackRock’s technology business, announced a partnership that integrates Passthrough’s digital subscription technology within the eFront platform to offer a unified investor experience. The collaboration enables common clients – from general partners to asset servicers – to digitize their investor onboarding process and deliver scalable investor relations solutions for their clients. Now live, the integration enables eFront users to streamline and automate onboarding and fund closings for their investors. Using Passthrough’s technology, it’s now easier to distribute and execute subscription documents electronically, accelerating subscription workflow and reporting. Over time, the two companies will collaborate further to embed Passthrough’s full onboarding flow – including subscription agreements, tax forms, and AML requests – within eFront’s investor experience. Through this partnership, BlackRock will also leverage Passthrough’s technology to streamline onboarding for clients in its private markets business. Passthrough automates investor onboarding and compliance workflows for private funds. From subscription documents and tax forms to AML and KYC processes, Passthrough eliminates friction for both investors and fund managers. The platform connects directly to CRMs, investor portals, and fund admin systems to provide a seamless, API-first experience across the investor lifecycle.

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Category: Robos & Wealth, Innovation Topics

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