Bilt raised $250 million and expanded its loyalty program to include all housing categories. Launched in June 2021 to enable members to earn rewards on rent payments for apartments, the Bilt program now also includes condo homeowners association (HOA) fees, student housing payments and mortgage payments, Bilt founder and CEO Ankur Jain said. Beyond the Bilt Card, the platform allows members to use any payment method of their choice, such as ACH, debit cards, credit cards and other options. Bilt’s program allows members to pay with points when they visit local merchants, and its artificial intelligence-powered “neighborhood concierge” introduces members to those merchants and offers personalized recommendations. “What makes Bilt special isn’t just our scale — it’s our flywheel effect,” Jain said. “More properties in our network attract more merchants, which creates more value for residents, which attracts more properties. This virtuous cycle, powered by our AI-driven commerce platform and comprehensive merchant integrations, creates an ecosystem that becomes stronger with each new participant.”