First Orion, a provider of branded communications solutions, announced the launch of ENRICH Branded Messaging. This innovative solution transforms enterprise communication by delivering secure, interactive, visually rich RCS messages with unified branding across voice and messaging channels. ENRICH Branded Messaging enhances customer engagement by elevating trust and transparency in a business’s text messaging strategies. Like First Orion’s INFORM® Branded Calling, which displays the brand’s name and logo on voice communications, customers can now experience secure communication via the RCS messaging channel. Businesses also have a direct path to creating elevated interactions with features like buttons, images, and automated standardized interactions. Key benefits to ENRICH Branded Messaging are: Build trust with verified brand name, logo, and description of business; Increase engagement with real-time application-to-person conversational messaging; Improve security by reducing reliance on outdated SMS services. First Orion integrations with popular CRM platforms and UCaaS solutions are happening now and will continue into early 2026. Key features of ENRICH Branded Messaging include: Cross-Platform Reach: Works on Android and supported iOS versions (iOS18.2+); Seamless Integration: Easily connect to your backend systems via API; Rich Media Content: Including carousels, images, and videos; One-Tap Verification: Streamline customer interactions with suggested replies and one-tap action; Smart Calling: Native integration with First Orion’s Call Authentication feature for branded calls originating through messaging.