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Perplexity targets $50 billion productivity market; its Email Assistant features include automated meeting scheduling, tone matched responses and smart labeling for enterprise users

September 24, 2025 //  by Finnovate

Perplexity AI launched an autonomous email assistant that can manage inboxes, draft personalized responses and automatically schedule meetings. The Email Assistant, available exclusively to subscribers of Perplexity’s $200-per-month Max plan, works within Gmail and Outlook to categorize messages, compose replies that match users’ writing styles, and handle the back-and-forth of meeting coordination without human intervention. Users can add the AI agent to email threads, where it will check calendars, suggest meeting times and send invites automatically. By embedding AI directly into these workflows, Perplexity is betting it can capture a slice of the estimated $50 billion productivity software market while advancing its broader goal of replacing traditional search with AI-powered answers. The new service promises to deliver “inbox zero, daily” through automated email triage and response generation. The $200 monthly price point — 40 times higher than Perplexity’s basic Pro subscription — shows the company is targeting high-value business users rather than consumers. This pricing strategy mirrors other enterprise AI tools, where companies justify steep costs through productivity gains and time savings. If Perplexity nails scheduling + tone-matched replies, that’s a serious wedge into daily workflow. The assistant can automatically categorize emails using labels, draft responses that match users’ communication styles, and provide daily summaries of important messages and meetings. Users interact with the system by adding it to email threads or asking it to find meeting times and resolve scheduling conflicts.

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Category: AI & Machine Economy, Innovation Topics

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