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Truist names new head of the Consumer and Retail practice group within Truist Corporate Banking, most recently serving as the North Carolina West regional president

September 12, 2025 //  by Finnovate

Truist announced Jenna Kelly as head of the Consumer and Retail practice group within Truist Corporate Banking and Travis Rhodes as North Carolina West regional president for Truist’s Commercial Banking business. Kelly has more than 30 years of experience with Truist and will lead a team of bankers that serves consumer and retail companies across the U.S. Most recently serving as the North Carolina West regional president, she has overseen Truist’s business and community engagement across the region, playing a pivotal role supporting clients and communities. During her career, Kelly has held numerous leadership roles at Truist spanning commercial, middle market and corporate banking, as well as syndicated and leveraged finance. Rhodes succeeds Kelly as regional president of North Carolina West and will be based in Charlotte. He brings more than 30 years of banking experience to the role and previously served as regional president of Truist’s Pennsylvania and New Jersey region since 2018. During his tenure, the Pennsylvania and New Jersey Commercial Banking region experienced significant growth as well as increases in brand recognition and client sentiment. Philadelphia also served as host for the inaugural Truist Championship in May 2025 and the region is a focus area of investment and growth. A native of Greensboro, North Carolina, and graduate of Appalachian State University, Rhodes joined Truist in Winston-Salem, North Carolina, in 1999. He held numerous roles in commercial and corporate banking across the Triad region and Charlotte prior to leading the Pennsylvania and New Jersey region. “Jenna and Travis are assuming these roles at an important moment – as we continue to invest in high-growth industries and talent across the Truist Commercial and Corporate Banking franchise,” said Kerry Jessani, head of Commercial and Corporate Banking at Truist. “They are purpose-driven leaders with track records of success building and leading teams, serving communities, and accelerating performance. Naming Jenna and Travis to these roles also demonstrates our commitment to developing strong leaders and leveraging their experience for strategic opportunities.” Truist Commercial and Corporate Banking executes a regional delivery strategy for commercial and middle market companies across Truist’s geographic footprint and an industry-centric model to serve large corporate clients nationwide in key sectors. The announcement of Kelly’s and Rhodes’ new roles complement recent leadership hires and appointments for Truist Commercial and Corporate Banking. Truist Commercial and Corporate Banking is part of the Truist Wholesale Banking segment which provides comprehensive solutions to commercial, corporate, institutional and high-net-worth clients.

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