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Target looking to use large-format store to accommodate a bigger-than-average fresh and frozen food and beverage section, including organic produce options and back-room fulfillment space to support shoppers’ digital orders and Drive Up and Order Pickup

June 4, 2025 //  by Finnovate

Target recently opened a new large-format store in the Dallas-Fort Worth metro area at 2755 West University Drive in Denton, Texas. The Denton North store marks the second Target location for the Denton community.  At about 147,000 square feet, Denton North is one of Target’s biggest new builds — and an example of what’s to come as the retailer focuses on these large-format stores.  With its extra space, Denton North can accommodate a bigger-than-average fresh and frozen food and beverage section, including organic produce options, bakery and deli. Helping to keep the store in stock is Target’s Dallas sortation center and Denton food and beverage supply chain facility, the latter of which serves 158 Target stores in Texas. “We can show up for guests for all their grocery needs, where they don’t have to look at a competitor,” said Store Director LaShon H. “We can be their one and only, from fresh produce to amazingly priced meats. Everything is affordable, and then joy can be given when you walk through the departments in our store. [It has guests saying] ‘This is bright, this is big. I’m glad you’re on this side of town.’” More square footage also means room for a back-room fulfillment space, which is about five times larger than Target’s older stores of a similar size, to support shoppers’ digital orders and Drive Up and Order Pickup same-day services. The company expects to add more than 300 stores over the next decade, with a total of 20 openings slated for 2025

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Category: Channels, Innovation Topics

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