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Google backed Glance AI-native commerce platform encourages discovery through visual inspiration- by simply uploading a selfie photorealistic looks are tailored precisely to body types, skin tones, and personal styles.

May 28, 2025 //  by Finnovate

In a move poised to transform the way people shop online, Glance, a consumer technology company backed by Google, has introduced its latest innovation: an AI-native commerce platform that emphasizes inspiration over traditional searching. The platform, called Glance AI, harnesses years of data, neural visualization, and advanced predictive intelligence to deliver hyper-realistic, personalized shopping experiences across devices worldwide. Unlike conventional e-commerce stores that bombard users with product listings or require them to type searches, Glance AI encourages discovery through visual inspiration. By simply uploading a selfie or an image, users are immersed in a virtual world where AI-generated, photorealistic looks are tailored precisely to their body types, skin tones, and personal styles. These realistic images are created in real-time using sophisticated diffusion models and geometry modeling, making the experience feel both natural and engaging. At the core of Glance AI’s innovation is its deep tech architecture, built on three interconnected layers. First is the Commerce Intelligence Model, trained on more than two decades of global market data, which helps it anticipate emerging trends and consumer preferences. Next is the GenAI Experience Model generates hyper-realistic visualizations based on thousands of parameters, such as ethnicity, body shape, and seasonality. Finally, the Transaction Journey Model acts as an intelligent shopping assistant, predicting what users are likely to want and pairing their visualized looks with matching products from a catalog of over 400 brands worldwide. What truly sets Glance AI apart is its cross-platform accessibility. Built on open architecture, it integrates seamlessly into mobile lock screens, smart TVs, third-party apps, and brand websites, ensuring consumers can discover, visualize, and purchase anytime, anywhere. Users maintain control over their data, with options to save, share, or set their personalized styles as wallpapers, fueling social sharing and virality. Since its U.S. launch in early 2025, early results have been impressive. The platform has attracted over 1.5 million active users within weeks, with nearly half returning weekly. Users have generated more than 40 million style requests, and 50% of them have shared or downloaded their personalized images. Additionally, 40% of users who explore styles proceed to shop, establishing Glance AI as a leader in engagement and retention in the AI-powered commerce space.

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Category: Channels, Innovation Topics

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