Germany-based fintech GreenBanana has launched its BNPL platform, blplx.io, to optimize the retail sector for both merchants and customers. The platform connects merchants and BNPL providers in over 25 countries using a single API and intelligent routing. It supports SMEs and international enterprise retailers, allowing them to choose the right provider more easily and at scale. The platform uses machine learning to route transactions in real-time to the most suitable providers, ensuring an optimal customer experience and increasing merchant approval rates. BNPL is an evolving payment solution in Germany, with the market expected to grow by 11.7% annually to reach USD 69.55 billion by 2025.